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The more you know about each, the prime you'll be able to communicate with your teen about safe choices. Retrieved 14 June 2012. Training your kids about social media etiquette is an ongoing process. Retrieved 14 June 2012. Retrieved 27 September 2014. Also note that most of these apps have a servile chat feature, including Instagram, Snapchat, Tumblr, etc. Such people can share their own collections, different ideas and learn from the experiences of other members for better collaboration possibilities.
What are the most popular social media sites right now? Social media networks are a major resource for both small and big businesses that are looking to promote their brands on the Internet. And figuring out the most popular social media sites for the audience you are trying to reach is extremely important. For example, is losing ground with teens, while is the preferred platform for this demographic. To properly utilize the power of social media, you need to know the most popular social media sites and identify the ones that work best for your business to avoid spreading yourself too thin. The platforms are easy to use and some of them even have paid advertising options for businesses that want to reach new audiences. To make this easy for you, we profiled 20 of the most popular social media sites so you can make informed marketing decisions. Most Popular Social Media Sites Facebook This is the biggest social media network on the Internet, both in terms of total number of users and name recognition. Founded on February 4, 2004, has within 12 years managed to accumulate more than 1. It is estimated that more than 1 million small and medium-sized businesses use the platform to advertise their business. Twitter You might be thinking that limiting your posts to 140 characters is no way to advertise your business, but you will be shocked to know that this social media platform has more than 320 million active monthly users who make use of the 140 character limit to pass on information. Businesses can use to interact with prospective clients, answer questions, release latest news and at the same time use the targeted ads with specific audiences. Twitter was founded on March 21, 2006, and has its headquarters in San Francisco, California. LinkedIn Founded on December 14, 2002, and launched 0n May 5, 2003, is hands-down the most popular social media site for professional networking. The website is available in 24 languages and has over 400 million registered users. LinkedIn is great for people looking to connect with people in similar industries, networking with local professionals and displaying business related information and statistics. Its SEO value alone makes it a must-use tool for any small business. Launched on December 15, 2011, Google+ has joined the big leagues registering 418 active million users as of December 2015. YouTube — the largest and most popular video-based social media website — was founded on February 14, 2005, by three former PayPal employees. YouTube has over 1 billion website visitors per month and is the second most popular search engine behind Google. Pinterest Launched in March 2010, is a relatively newcomer in the social media arena. This platform consists of digital bulletin boards where businesses can pin their content. Pinterest announced September 2015 that it had acquired 100 million users. Small businesses whose target audience is mostly made up of women should definitely invest in Pinterest as more than half of its visitors are women. Instagram Like Pinterest, is a visual social media platform. The site, launched on October 6, 2010, has more than 400 million active users and is owned by Facebook. Many of its users use it to post information about travel, fashion, food, art and similar subjects. The platform is also distinguished by its unique filters together with video and photo editing features. Almost 95 percent of Instagram users also use Facebook. The platform allows several different post formats, including quote posts, chat posts, video and photo posts as well as audio posts, so you are never limited in the type of content that you can share. Like Twitter, reblogging, which is more like retweeting, is quick and easy. The social networking website was founded by David Karp in February 2007 and currently hosts more than 200 million blogs. The platform is popular with users who share and embed photographs. As of October last year, Flickr had more than 112 million users and had its footprint in more than 63 countries. An average of a million photos are shared daily on Flickr. Reddit This is a social news and entertainment networking website where registered users can submit content such as direct links and text posts. Submissions with the most positive votes appear in the top category or main page. A decade later, the site boasts more than 36 million registered accounts and 231 million monthly visitors. Snapchat is an image messaging application software product that was created by Reggie Brown, Evan Spiegel and Bobby Murphy when they were students at Stanford University. The app was officially released in September 2011, and within a short span of time they have grown immensely registering an average of 100 million daily active users as of May 2015. More than 18 percent of all social media users use Snapchat. WhatsApp Messenger is a cross-platform instant messaging client for smartphones, PCs and tablets. The app relies on the Internet to send images, texts, documents, audio and video messages to other users that have the app installed on their devices. Launched in January 2010, WhatsApp Inc. Today, more than 1 billion people use the service to communicate with their friends, loved ones and even customers. Quora Capitalizing upon human curiosity is an ingenious idea that would lead to the creation and launch of in June, 2009. Vine With over 40 million users, is a rapidly growing video sharing social media app that allows users to share 6-second video clips with their followers. While this looks like a really short time for a video, businesses of all sizes are having tremendous success using the service. Vine was founded in June 2012 and later acquired by Twitter in October 2012, just before its official launch. Periscope is a live video streaming mobile app that was developed by Joe Bernstein and Kayvon Beykpour. Four months after its March 2015 relaunch, Periscope said that it had surpassed 10 million accounts and in December the same year, Apple announced Periscope as the app of the year. BizSugar is a social networking platform and niche resource for small business owners, entrepreneurs and managers. The site was created in 2007 by DBH Communications, Inc. The platform allows users to share videos, articles, blog posts, podcast among other content. It also allows users to view and vote on submissions by other members. StumbleUpon is a discovery engine that finds and recommends content for its users. Come June 30, 2018, it will be moving to More than 25 million people use StumbleUpon for entertainment and information. StumbleUpon was owned by eBay from May 2007 to April 2009, when Garrett Camp, Geoff Smith and several investors bought it back. It is now an independent, investor-backed startup once again. Delicious This is a social bookmarking web service for discovering, storing and sharing web bookmarks. The site was founded by Peter Gadjokov and Joshua Schachter in 2003 and acquired in 2005 by Yahoo. By the end of 2008, claimed that it had bookmarked 180 million URLs and acquired more than 5. The service was later sold to AVOS Systems in April 2011 who later sold it to Science Inc. In January this year, Delicious Media said that it had acquired the service. Digg Founded more than a decade ago November 2004 , is a news aggregator with a curated front page that selects stories specifically for the Internet audience, The topics vary widely from trending political issues to science to viral Internet issues and anything in between. Digg supports sharing of content to other social media platforms such as Facebook and Twitter. In 2015, the company claimed that it had about 11 million active monthly users. Viber is a Voice over IP VoIP and instant messaging app for mobile devices that was developed and released by Viber Media on December 2, 2010. The app also allows for the exchange of audio, video and images between users. As of April 2014, Viber had accrued close to 600 million registered users and 230 monthly active users. Before most other social networks even existed, StumbleUpon was my favorite. Early on, they had a page for each keyword phrase that showed all the best content ever shared about that subject and ranked the top people sharing on that topic. I suggested they monetize those pages and give AdWords a run for their money. Instead, they made them impossible to find and focus on their traffic for pennies that bounces so badly that it is hard to know whether having content go viral on StumbleUpon is even beneficial. Because of the high bounce rate and low time on site, getting traffic from SU could cause you to lose SEO rankings and get lower traffic overall. I have asked SEOs many times to find out whether we even want traffic from StumbleUpon anymore. Without social media, it is not possible for businesses to promote their brand and reach out globally. There are numbers of social media platforms on which you can promote your brand, but not all have the same value. Thank you for the awesome list of most popular social media websites. We have to focus only on such social media that are relevant to our niche. Hi Antony, Interesting list. You have all the most-used on the list. I had not heard of Viber before. You might be interested to know that YouKu, Weibo, and RenRen are Chinese versions of YouTube, Twitter and Facebook. Brands who wish to reach the Asian market should be aware that YouTube, Twitter and Facebook are blocked in China. This is why MavSocial provides reach for that audience through YouKu, Weibo, and RenRen — but only in their Enterprise version. These three social networks were visible in their early versions, prompting me to ask. That is where I got this information — from MavSocial directly. It has over a billion users and almost a third of people who use the Internet each day. Everyone I know uses YouTube once a week at least, think about a billion other people using it once a week at least. The amount of people using it and the amount of views videos will get would be incredible. My point is stick to YouTube. If you are like me, I had no time to create my own content social media. Do your research before you spend money online marketing or you can become a victim. I wanted to share my story and hopefully it will help someone like myself avoid the same mistakes and save money in the process. So i was recommended to a local online marketing company by a friend. Due to my lack of knowledge with the online realm, I trusted that the local marketing comapany knew what they were doing and promising. Which was total bs because they had no idea what they were doing. All they kept sending me was monthly reports with no sales. My contract was already 6 months into it but how could I get out? My friend told me about Odditly google them. I reached out to odditly and asked them if they could help me! They are a auditing firm. They are like the sheriffs of online marketing. There was a breach of contract hence I was able to cancel my contract and even got a few hundred refunded! Moral of the story, just do your research and due diligence prior to blowing all your money on a company who have nothing but fake promises. I just read your article out of pure curiosity…. I was thinking about how things change. It seems like Facebook is still super popular. Most people I know check in at least once a day, even if just for a few minutes. I liked the way you worded this information so even a newbie can understand the process. Great information looking forward to more of the same. But hard work is also a requirement. I have read out some of the best articles at creativedreamtech. What a super, empowering and wise post to kick the year off. With so many social networks out there I wonder if adding profiles to all of them would increase site traffic. We have a website that helps network marketers to increase downline growth at mlmrc. My guess though is that these large social networks already get most of the social noise. If anyones knows let me know. A really comprehensive list and interesting read. It will be interesting to see how this digital landscape evolves, particularly for businesses operating online. I think the rise of messenging apps, such as FB messenger, and the use of bots to automate conversations with prospects and customers is adding a new dimension to digital marketing and will be an area to keenly watch, study and explore, over the next 12 months. About Small Business Trends Founded in 2003, Small Business Trends is an award-winning online publication for small business owners, entrepreneurs and the people who interact with them. It is one of the most popular independent small business publications on the web. Together with hundreds of expert contributors, Small Business Trends brings you the news, advice and resources you need.
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